AI Insights · Timothy · January 2021
Q4 2020 Performance of Top iOS Bingo Games in the US
An overview of Q4 2020 reveals the performance trends of the top Bingo games on the iOS platform in the United States. Sensor Tower provides a closer look at downloads and user engagement for these popular mobile games.
In the fourth quarter of 2020, the iOS Bingo gaming category showed varied performance across top titles in the United States. Data sourced from Sensor Tower allows us to examine the trends for these applications in terms of downloads and weekly active users.
Blackout Bingo - Win Real Cash maintained a steady increase in downloads starting from approximately 67K in the last week of September to a peak of roughly 117K in the final week of December. The weekly active users for the game also showed an upward trend, growing from about 193K to around 253K over the same period.
Bingo Clash: Win Real Cash experienced a similar positive trajectory, with downloads climbing from around 45K to over 69K by year-end. The weekly active users for Bingo Clash increased significantly from about 84K to over 183K, indicating a strong engagement with the user base.
Playtika Santa Monica, LLC's Bingo Blitz™ - BINGO Games, a veteran in the category, showed impressive revenue figures, peaking at over $2M in the last week of December. Downloads for Bingo Blitz saw a high point of approximately 27K in mid-October, with weekly active users reaching upwards of 138K in the same month.
Clipwire Games Inc.'s Bingo Story Live Bingo Games also had a strong quarter, with revenue climbing to over $344K in the final week of December. The game's downloads showed some fluctuation but ended on a high note with around 12K in the last week of December, while active users hovered around the 40K mark throughout the quarter.
Lastly, Bingo Journey！Live Bingo Games by Elestorm Game Co., Ltd. saw its revenue increase from approximately $188K to almost $197K by the end of Q4. Downloads remained fairly consistent, with a slight uptick to around 9K in the last week of December, and the game's active users increased slightly to over 15K in the same period.
These snapshots of performance, provided by Sensor Tower, help us understand the Bingo game dynamics on the iOS platform in the US market during the last quarter of 2020. For more detailed insights, Sensor Tower's full suite of analytics tools is available.
